10Below Ice Cream is a new store in New York City serving a traditional Thai street food most Americans have never tried: rolled ice cream.
The Cookie Monster has mini chocolate chips, Cocoa Krispies, and Oreos, obvi.
This is a typical line for the shop.
Keep in mind it’s summer in NYC and these people are probably sweating through 90-degree heat for this.
First you pick your flavor combo.
We ordered the Strawberry Shawty, Cookie Monster, and Smores Galore. Major plus: It’s only $6 (with tax) for one of these and you can definitely share with a friend.
To make your order, they pour a liquid ice cream and the mix-ins into a chilled metal container, which cools the combo as they chop in the ingredients. Then they use a metal scraper to roll the chilled ice cream into scrolls. Watch:
The ice cream base is called crème anglaise. It’s made from egg yolks, sugar, and cream and is the same base used to make other ice creams.
The resulting ice cream is super creamy and the thorough chopping means there are mix-ins in every bite.
It only takes two minutes! And it’s totally ~mesmerizing~. See?
This is basically a super-fast version of what happens in any ice cream maker. Here’s the Smores Galore in progress.
The Smores Galore comes with a toasted marshmallow.
There’s chopped graham and chocolate syrup in the ice cream, too.
This is the Strawberry Shawty.
It has graham crackers and strawberries in the ice cream and on top.
Not only is rolled ice cream insanely delicious, it’s made to be ‘grammed.
They even have a cute mural with their whale mascot who is wearing an ice cream cone hat. Hold your cup up and snap away.
10Below is located at 10 Mott St. in Chinatown, NYC.